Subscribe to my articles for useful website tips & book marketing strategies I’ve used to help leading Aussie authors.
12 Tips to get your book to the top of Google
Boosting your book’s ranking in Google may not be as hard as you think. Here’s our plain English guide to SEO and how to do it.
6 website ideas for children’s authors and illustrators to engage their audiences
If you create for children, it’s clear who your ‘work’ is for, but who is your ‘website’ for?
How to use Nielsen’s Book2Look Biblet for book marketing
Nielsen has released a book marketing tool, Book2Look Biblet, which usefully captures and helps authors with key aspects of book marketing.
5 ways to sell your books, illustrations, and writing services on your website
A comprehensive guide to 5 different ways of opening and running an online shop to sell your books, illustrations, and writing services.
How Successful Authors and Illustrators use Patreon Crowdfunding as a source of income
Discover how top authors & illustrators leverage Patreon for income: Unveil strategies, success stories, and best practices to boost your creative career
Claiming tax deductions for the cost of an author website
Maximize tax deductions on your author website as an Australian writer - explore eligibility, claimable expenses, and key insights for financial savings
Get found in Google, Facebook & Twitter with Meta Tags
"Boost your author platform visibility on Google, Facebook & Twitter using meta tags – elevate impressions, click-through rates, and online presence
Crafting a poetry author website: 5 tips to capture the essence of your voice
Looking to create an online home for your poetry? Use these five simple tips to make sure your website aligns perfectly with your unique literary voice.
Essential pages & features every author website should have
Must-have pages & features for author websites: Boost your online presence with essential tips, captivating design ideas, and functionality advice
Why writers only need one website to reach multiple audiences
Maximize your reach with one website: Learn how writers effectively cater to diverse audiences & genres while streamlining their online presence
9 FAQs to simplify moving your website to a new provider
Want to move from one web designer or provider to another? Here are answers to your burning questions on changing over.
![#AusChat with Author Dr Anna Whately and Jin [Video]](https://jinand.co/wp-content/uploads/art-auschat-with-anna-whately-and-jin.webp "#AusChat with Author Dr Anna Whately and Jin [Video]")
#AusChat with Author Dr Anna Whately and Jin [Video]
I had the pleasure of sitting down virtually with Dr. Anna Whately for her #AusChat series to talk all things author websites.
Live stream video and online events for authors
Thinking about getting into live streaming video for book launches and online events, read on to boost your tech-savvy.
Gain subscribers to your mailing list using free downloads
A mailing list is an important tool to have in your marketing toolkit. But what’s the best wawy to get website visitors to subscribe to it?
13 Best romance author website design tips with pictures
Elevate your romance writing with standout website design – your vital tool to thrive in the competitive world of genre fiction
When to get an author website?
You don’t have to wait until you finish your book, it’s never too early to get an author website.
Using Affiliate Marketing and Booktopia to sell your books
Boost book sales by combining your author site, blog, and social media with Booktopia's affiliate program for effective online marketing
11 Snapchat tips for writers: a beginner’s guide
I know you’ve at least thought about trying Snapchat. Maybe you’re quick to dismiss it because of its sexting heritage. Maybe you think it’s just another thing to learn. Maybe you’re thinking you’re just too old? That’s what I thought anyway. Snapchat has more daily users than Twitter, Bloomberg recently reported. So I thought if...
7 Unique business card design ideas for authors (plus 3 free downloadable designs)
See our top 7 business card designs that will surely grab attention and improve your promotional efforts.
Making time for writing and promoting with the Eisenhower Matrix
The Eisenhower Matrix is a popular time management framework that many highly successful people use to prioritise their time and energy.
5 Recommendations for choosing the right domain name for author, and illustrator websites
Deciding the name of your website is tricky. It's picked at the start of the journey as a writer, with you along the way, and can impact future success.
How authors can use video to promote themselves (and how I made mine)
One way to create an instant connection with readers is video. Here are 6 video ideas, and a step-by-step guide to how I made mine.
eCourses, subscriptions & eCommerce: finding the right package to sell yourself online
When choosing an authorpreneurial model, setting up eCommerce, & defining a marketing strategy, one size does not fit all.
Book marketing from the heart
When marketing is authentic and makes a personal connection, it’s remarkable. Being remarkable grows your audience. Here’s one way.
Ways to use social media on an author website
Increased traffic, brand building, and fan connection, are all benefits of social media for authors. But where and how to use social media on their website?
How we make you look good: the step-by-step process of an author website makeover (with before & after pics)
How we make you look good: the step-by-step process of an author website makeover (with before & after pics)
2-Simple steps for authors to get found in Google with SEO
SEO remains crucial for web traffic, even in a social media world. Learn how authors can boost their Google rankings and attract more visitors.
Blogging 101 for authors: a beginner’s guide to starting your blog and what to write
Boost your writing platform with a top-notch blog – explore this easy method to generate ideas and kickstart your blogging journey
How to use a blog tour, social media, and an email newsletter to launch a YA novel
For writers wondering how publishers like to market a new book, we welcome award-winning YA author Rachael Craw to share her experience.
How to email your list subscribers, what to send them, and how to stop them from unsubscribing
Let’s look at sending manual or automatic emails to your list. Plus 12 ideas for what to write, and how to make sure readers are reading and not unsubscribing.
6 YA website tips for Young-Adult Authors (with examples)
Young Adult (YA) Fiction is a genre beloved by teens and adults alike. Here’s how YA websites can capture their attention and imaginations.
3 Simple steps to setting up your email list to build your audience
There are so many email marketing options out there. Which to choose? I help you choose an email software, adding a subscribe form to your site, getting subscribers and promoting your list.
Why email is the #1 promotional tool for authors
Authors that see themselves as a brand, connect with readers, leverage a professional website, and build a loyal following. How? Email.
A look inside the secret statistics of successful author websites
As author website specialists, we have access to all the data from a long list of successful author websites. Find out what the stats say.
10 Things every author should have on their home page
Home pages used to be the most important page on a website, containing as much info as we could pack in. But times have changed. Here's how authors can make a winning first impression.
What librarians look for in author websites – Part 1
Looking for ways to improve your author website to appeal to schools for speaking events? In this 2-part series, I speak to 4 librarians that generously shared their thoughts.
What librarians look for in author websites – Part 2
Speaking at schools offer authors a perfect opportunity to present and promote their work. But what updates can you make to your site to get more bookings?
5 Reasons why authors should buy a domain name
Discover 5 powerful reasons to upgrade from a free domain to a personalised one, making your website or blog more professional and memorable
What happens when your book and web designer collaborate to create your website – Part 1
About to release a new book that has a cover you just adore? Why not get your book and web designer working together to promote it.
What happens when your book and web designer collaborate to create your website – Part 2
Do you write for children? Did you know your book and web designers can form the perfect team to create a distinct online experience for your readers.
7 Ways to ensure your email subscribers read your blog posts
When you notify your followers of a new post – are they actually reading?
Why owning your own website is better than social media
If your website was like your home, would you rather rent or own?
5 ways to keep your visitors coming back
I know what you’re going to say, “Email? But people hate their inbox and they hate getting spam”. The reality however is far from this.
5 Quick Google ranking tips for authors
Use these tips on your site today, and get found in Google
How to build your author website through distinct design and solid fundamentals
It’s time to build your author brand online and stand out from the crowd.
Our unique approach to an author website template
The templates we design are handcrafted just for authors. When you select a design, it’s exclusively yours ~ no-one else will have one like it.