
Why writers only need one website to reach multiple audiences
For authors writing in multiple genres or ages, your website can be a vital tool to promote a coherent brand to multiple audiences.
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9 FAQs to simplify moving your website to a new provider
Want to move from one web designer or provider to another? Here are answers to your burning questions on changing over.
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#AusChat with Author Dr Anna Whately and Jin [Video]
I had the pleasure of sitting down virtually with Dr. Anna Whately for her #AusChat series to talk all things author websites.
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Essential pages & features every author website should have
A comprehensive guide breaking down the essential pages and features of an author website.
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Live stream video and online events for authors
Thinking about getting into live streaming video for book launches and online events, read on to boost your tech-savvy.
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6 YA website tips for Young-Adult Authors (with examples)
Young Adult (YA) Fiction is a genre beloved by teens and adults alike. Here’s how YA websites can capture their attention and imaginations.
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Gain subscribers to your mailing list using free downloads
A mailing list is an important tool to have in your marketing toolkit. But what’s the best way to get website visitors to subscribe to it?
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5 ways to sell your books, illustrations, and writing services on your website
A comprehensive guide to 5 different ways of opening and running an online shop to sell your books, illustrations, and writing services.
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How to use Nielson’s Book2Look Biblet for book marketing
Nielson has released a book marketing tool, Book2Look Biblet, which usefully captures and helps authors with key aspects of book marketing.
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How Successful Authors and Illustrators use Patreon Crowdfunding as a source of income
Over the last couple of years, Patreon has become the leading online platform for creators such as writers and illustrators looking to earn money for their work. Patreon can be hugely rewarding, but it’s no easy work. Here are some things you should about Patreon know before signing up…
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13 Best romance author website design tips with pictures
If you write romance, you know the challenges of standing out on the book shelves of genre fiction. In this saturated market, your website design is an essential tool.
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When to get an author website?
You don’t have to wait until you finish your book, it’s never too early to get an author website. If you’re not online, you don’t exist, not to readers, publishers and agents, nor Google.
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Using Affiliate Marketing and Booktopia to sell your books
You have an author website, a blog, a social media presence. All the online marketing tools at your disposal. So how can you add Booktopia’s affiliates program to direct those tools to produce book sales?
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11 Snapchat tips for writers: a beginner’s guide
Maybe you dismiss it because of its sexting heritage, but Snapchat now has more daily users than Twitter. Here’s a quick tour of Snapchat for writers.
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7 Unique business card design ideas for authors (plus 3 free downloadable designs)
See our top 7 business card designs that will surely grab attention and improve your promotional efforts.
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Claiming tax deductions for the cost of an author website
If you’re planning to buy an author website (or already have one) here are some things to remember about claiming the costs so you don’t miss out.
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5 Recommendations for choosing the right domain name for author, and illustrator websites
Deciding the name of your website is tricky. It’s picked at the start of the journey as a writer, with you along the way, and can impact future success.
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eCourses, subscriptions & eCommerce: finding the right package to sell yourself online
When choosing an authorpreneurial model, setting up eCommerce, & defining a marketing strategy, one size does not fit all.
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Book marketing from the heart
When marketing is authentic and makes a personal connection, it’s remarkable. Being remarkable grows your audience. Here’s one way.
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How we make you look good: the step-by-step process of an author website makeover (with before & after pics)
An author website designer is a lot like a book editor. Both work with an author to plan, organise, and present their work in the best possible way.
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2-Simple steps for authors to get found in Google with SEO
Is SEO still a thing? When we think web traffic, we think social media. But the big (and silent) traffic source is still Google. Here’s how we authors get ranked in Google, and how you can too.
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Blogging 101 for authors: a beginner’s guide to starting your blog and what to write
A good blog is one of the best investments you can make for your platform and promotion as a writer. But how and where do you get started? Here’s a simple method that’s helping authors get ideas and start their blog. It really helped me.
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How to use a blog tour, social media, and an email newsletter to launch a YA novel
We welcome award-winning YA author Rachael Craw, of the ‘Spark’ Trilogy. For new authors wondering how publishers like to market a new book, Rachael shares her experience.
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How to email your list subscribers, what to send them, and how to stop them from unsubscribing
Let’s look at sending manual or automatic emails to your list. Plus 12 ideas for what to write, and how to make sure readers are reading and not unsubscribing.
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3 Simple steps to setting up your email list to build your audience
There are so many email marketing options out there. Which to choose? I help you choose an email software, adding a subscribe form to your site, getting subscribers and promoting your list.
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A look inside the secret statistics of successful author websites
As author website specialists, we’re in a unique position. We have access to a wealth of statistical data for a long list of leading Australian writers.
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10 Things every author should have on their home page
Home pages used to be the most important page on a website, containing as much info as we could pack in. But times have changed. Here’s how authors can make a winning first impression.
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What librarians look for in author websites - Part 1
Looking for ways to improve your author website to appeal to schools for speaking events? In this 2-part series, I speak to 4 librarians that generously shared their thoughts.
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What librarians look for in author websites - Part 2
Speaking at schools offer authors a wonderful opportunity to present and promote their work, but what improvements can you add to your website to attract more bookings?
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5 reasons why authors should buy a domain name
Are you using a free domain name for your website or blog? Here are 5 compelling reasons why you should invest in your own personalised domain name.
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What happens when your book and web designer collaborate to create your website - Part 1
About to release a new book that has a cover you just adore? Why not get your book and web designer working together to promote it.
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What happens when your book and web designer collaborate to create your website - Part 2
Do you write for children? Did you know your book and web designers can form the perfect team to create a distinct online experience for your readers.
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Build it and they will come
How the biggest myth on the internet is hurting your site.
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5 quick Google ranking tips for authors
Use these tips on your site today, and get found in Google
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Our unique approach to an author website template
The templates we design are hand crafted just for authors. When you select a design, it’s exclusively yours ~ no-one else will have one like it.
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